rimple and harpreet
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UI/ UX Design
A website imagined and conceptualised for Rimple and Harpreet or RAH, an Indian couture label inspired by the travels of an eclectic wanderer. The branding focuses on objects of cartography and a spirit of wanderlust. Carrying this aesthetic forward, an engaging web experience was created. The website showcases a “Diary of Wanderers” section that explores the inspiration behind RAH’s collections. The site experience aims to create an enchanting portal into the wanderer’s world.
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*All creatives were developed while working at Illum Design Project Ltd.
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